Design Articles

Design Articles

Design Articles featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Science is O2

O2 is a science textbook that has used its established brand identity to imprint a confident and consistent brand image on its consumers. With rising need for no-contact education, O2 has digitized their brand identity, beginning with an easily scannable QR code on the cover. The code is designed as a key, opening useful textbook promotions and information. In this way, digitalization leads a constant effort to change brand identity to surpass the limits presented by books.

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Not Always Fun

The ad campaign aims to raise awareness about Harlequin syndrome. This is a syndrome affecting the autonomic nervous system and is associated with absence of sweating and flushing of skin on one side of the face. The agency developed key visual illustrations which are based on the juxtaposition of the different representations of harlequin aiming to shed light on the disparity between the comical representation of the character and the reality of living with Harlequin syndrome, emphasizing the need for greater understanding and awareness of the condition.

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100 Years Architectural Memory

To celebrate the centenary of the founding of the Communist Party of China, ten landmark historical buildings were selected as book designs. Retro elements are selected as the layout design graphics of books, the geometry of buildings is extracted, and the layout design is carried out by cutting and stitching the geometry. At the same time, the peripheral extension is carried out, and the building also has a three-dimensional interactive display. It reflects the cultural spirit core contained in the architecture, highlights the great spirit of the Chinese nation, and recalls past architecture.

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Jinaga

This system allows people with disabilities, such as the disabled and the elderly, to pass through the subway ticket gate without a card tag. Just by carrying this small device, the door opens automatically when you pass through the ticket gate, and you can pass through naturally. This system recognizes without malfunction as a car smart key method. It is currently being implemented in some subways in Korea. With the attachable system module, you can easily upgrade a regular ticket gate to a smart pass ticket gate, and all information such as fare tally is transmitted to the control room.

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Ggaedok

The design of Gaenyeomsuda is a combination of the brand name Ggaedok which is an acronym of the Korean phrase Ggaewooja Dokhaeryuk, and quotation marks. The name is intended to boost Korean learners' confidence and reading comprehension ability. The quotation marks add a visual element of wit and intuitiveness that reflects the brand's nature as a study supplement for Korean. To make the learning experience more engaging, Ggaedok features characters that appear in both the vocabulary and reading comprehension books, providing students with an enjoyable factor to help them learn.

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Six Great God Beast

Inspired by the Stone Elephant Road of Purple Mountain in Nanjing, we designed a set of cute hand-made toys with the image of god and beast. Among them are an elephant, a horse, a lion, an imaginary animal, a unicorn and a camel. On the basis of retaining the original image, the different features and personified expressions of the vivid image of each god and beast are endowed, and the elements such as Yunjin of Nanjing traditional culture are integrated as decorative graphics, so that the traditional elements are integrated with the trend of grotesque.

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World's best designers, artists and architects.

Good design deserves great recognition. Everyday, we are pleased to feature amazing designers who create original and innovative designs, amazing architecture, stylish fashion and creative graphics. Today, we are presenting you one of the World’s greatest designers. Checkout an award-winning design portfolio today and get your daily design inspiration.

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